Just returned from a three-week hiatus from the office that included a week in San Antonio at the annual College Sports Information Directors convention.
At the CoSIDA convention, Twitter was the big buzzword and consensus was that soon most colleges and universities would no longer be printing traditional media guides. Instead, sports information offices will migrating their content to some sort of electronic format, whether that be the Web, DVD, or email. We SIDs have to stay on top of our game, constantly developing new skills to change with the times.
Twitter remains a hot-button issue, especially for NCAA Division III institutions. The social networking tool is currently banned for recruiting purposes. That rankles the feathers of SIDs, who simply want to use Twitter to quickly and succinctly communicate bits of information to their fan base, whether it be scores, schedules, highlights and so forth. The current legislation is being reviewed and we could see an addendum to the NCAA by-law before long.
